A successful own brand demands a number of key qualities and our suppliers undergo a rigorous process to ensure all our products are of the utmost quality and offer consistency across the board. Food provenance and sustainability are equally key areas of importance. Caterers and their customers want to know where their food has come from – where it was grown, raised or reared, in other words, its point of origin. Consumers also want to know what the workers involved in growing and harvesting the products – particularly in developing countries which might not have the same strict employment and safety legislation as the UK – have been treated fairly.We take food provenance extremely seriously and we were the first foodservice brand to produce tea that is 100% sourced from Rainforest Alliance Certified farms.
Read more on this in the latest issue of Stir it up magazine.